Falkenberg Museum Brand Identity

Falkenberg Museum faced an identity challenge. They needed a graphic profile that would fit under the parent municipality’s profile, maintaining a cohesive image with the rest of the organization, while at the same time being flexible enough to work with a wide range of exhibitions and unique enough to somehow stand apart at the same time. We at Buddy welcome such contradictions and developed a profile that managed to please the municipality, the museum, and the museum’s visitors and artists.